HEINZ SALAD CREAM — THE CHICAGO BRAND MUSEUM

Heinz salad cream was the first mass-produced salad cream released in 1914 exclusively for the United Kingdom and was never officially released in the US. Created in Harlesden, London, it was made entirely by hand. Jars were carefully packed into straw-lined barrels, each containing 12 dozen jars. At the time, salad cream was known as a "boiled dressing" that had to be made from boiled eggs and had to be used the day it was made. Heinz capitalized on the demand and used existing recipes, creating a standardized, shelf-safe bottled version.

THE BIRTH OF HEINZ SALAD CREAM

THROUGH THE YEARS

Heinz Salad cream became especially popular during World War I and World War II because of the war rationing. Salad cream was used to make meals more fun and palatable. The blockage of cooking oil and fats imports also made it hard for the UK citizens to produce their own mayonnaise as oil became a luxury, boosting the sales of salad cream as it was more accessible and affordable. Today, Heinz Salad Cream continues to be recognized as an iconic British table condiment and is remembered for its importance during the war.